Commercial Offer
for
Vault Couture

Online Advertising
Website Analysis
1. Website is mobile-friendly (https://goo.gl/I2vxqI), but you need to improve page speed (both on desktops and mobile devices) (https://goo.gl/FsgdMG)
2. Web Analytics:
  • Google Analytics is installed
  • Yandex Metrika - need to install
  • Facebook Pixel - need to install
3. Meta-tags - need to add description and key words for better website optimization
4. Unique Selling Proposition is not clear from the main page of the website
5. The conversion rate of the website will increase, if you add more calls to action (CTA) to the website, a contact form on the main page and a phone number at the header
6. We recommend to develop and implement CVO (Custom Value Optimization), for example:
  • Lead Magnit (10 tips how to store you fur or something like that)
  • Offer a Tripwire
  • Core Product
  • Profit Maximizer (upsells etc)
Social Media Analysis
Facebook: Relaunch of SMM is needed (the last post was published on January, 5, 2016).

Instagram: Relaunch of SMM is needed (the last post was published on November, 11, 2016). Need to attract more followers (now @vaultcouture has only 1749 followers).
Google Key Words Analysis
Google Key Words Tool shows (the data below are for the last month, worldwide):

  • clothing concierge service – 10 times
  • wardrobe management – 0 times
  • clothes storage - 590 times
  • shoe storage - 8 100 times
  • fur storage – 10 times
  • accessories storage – 10 times
  • jewelry storage - 110 times

    personal shopper – 1 600 times
(To find more key words is not a problem, but firstly we need to discuss the provided services to understand them better).
Recommendations
As we see the market of Clothing Concierge Service is not highly developed that's why we advice to use not only Search Advertising on Google, but also make a focus on:

  • Google Display Network;
  • YouTube Advertising;
  • Gmail;
  • Advertising on Facebook;
  • Advertising on Instagram, -

because these types of advertisement create a demand.

Рекламав гугл адвордс
Google AdWords
Service includes:

  • Your business and website analysis
  • Marketing objectives determination
  • Web Analytics configuration
  • Keywords selection. Negative keywords definition
  • Search ad campaign creation
  • Ad campaigns for Remarketing
  • Ad campaign in the Google Display Network
  • Advertising on YouTube
  • A/B ads testing
  • Ad campaigns optimization
  • Weekly reporting

    300 USD per month
Advertising on Facebook/Instagram
Service includes:

  • Your business and website analysis
  • Marketing objectives determination
  • Facebook Pixel creation
  • Web Analytics configuration
  • Ad campaigns creation
  • Ad campaigns for Retargeting
  • A/B ads testing
  • Ad campaigns optimization
  • Weekly reporting

    300 USD per month
Таргетована реклама в фейсбук
Special Offer
налаштування Google Analytics



Google AdWords
(incl. Search Advertising, Google Display Network, Gmail, Advertising on YouTube)
+
Advertising on Facebook
+
Advertising on Instagram
=
450 USD
Contacts


Digital Agency LeadGen

Address: 13 Vyshnyakivska str., Kyiv, Ukraine, 02140
Tel.: +38 093 57 97 846
E-mail: jp@leadgen.in.ua

Business Hours:
Monday to Friday 9:00 AM - 8:00 PM(UTC +2)

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